Work Experience
Counter Culture Agency - May 2024 to October 2024 - 6 mos
- Assisted with design and content creation across a mix of platforms for multiple brands
- Assisted with brand campaign execution by working on list building, outreach, community management, and communications for multiple brands
Common Ace - May 2024 to October 2024 - 6 mos
- Lead visual concepting and designed the webpages for a blog series for one of the agency’s partnered lifestyle brands
- Assisted with account coordination for brand campaigns
- Redesigned & prototyped the marketing website homepage
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Designed email marketing letters, out-of-home print ads, event signage, and branded team merchandise
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Designed monthly digital ad campaigns, stagnant and motion, for Meta and media websites in the real estate industry
- Prototyped and designed for multiple UX product updates and new features
- Designed out-of-home advertising for street billboards
- Designed and sourced content for the company blog on Squarespace
Freelance - January 2017 to Present - 9yrs & 5 mos
- Designed concept presentation decks for an Interior Designer
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Designed Covid-19 social distancing infographic signage for a local community organization
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Designed and prepped multiple sets of print material for weddings
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Logo redesign work for GBC’s environmental society
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Designing, researching, copywriting and strategizing for The Addy Club, a client’s social good focused, passion project, over the span of the last few years
Tea Rebellion - January 2020 to April 2020 - 4 mos
- Predominantly worked to design social media content and updated tea box packaging alongside the team
(Knix, Mountain Equipment Company, Muttonhead, Indigo & more)
- At various times over the span of of 9 years, I worked as a dedicated customer service professional and proved to become a self-starting and organized team player who is skilled in problem solving. I demonstrated the ability to learn quickly and work with adherence in a variety of work environments
Education
The Graphic Design Program at George Brown College teaches creative and technical skills in areas like branding, typography, print, and web design. Students gain hands-on experience through real-world projects, preparing them for careers in design or further study.
The Honours Bachelor of Brand Design Bridge Program at George Brown College allows eligible Graphic Design Program graduates to join the third year of the degree program. It focuses on the importance of design research, brand strategy, brand storytelling, and design thinking and more. Students complete a paid co-op placement and gain skills for careers in areas like branding, digital design, content strategy and more.
BrainStation’s online UX Design Certification is a part-time, live online course that teaches key UX skills, such as user research, wireframing, prototyping, and usability testing. Students complete hands-on projects for their professional portfolios. Graduates earn the industry-recognized UXDC™ certification.
Creative Skills
- Adobe InDesign
- Adobe Photoshop
- Adobe Illustrator
- Adobe After Effects
- Adobe XD
- Figma
Creative Specialties
- Brand Strategy & Research
- Brand Identity Design
- UX/UI Design & Research
- Ad & Email Marketing Design
- Social Media Strategy & Design
- Design Research
- Web Design
Events & Memberships
- Student RGD Membership Issued 2023
- Design Thinkers Toronto Attendee 2023
- Design Thinkers Toronto Attendee 2024