Olivia Young
Olivia Young (she/her) is a broad-minded Graphic and Brand Designer based in Toronto. She specializes in brand identity, visual communication, UX/UI and building strong brands through thoughtful strategy and storytelling.
Logo Redesign
Refreshed Logo (Top Images):
This rebrand was done a few years after the original and carries the same concept of the groups “continuous growth” in their work and spreading of their team message. This design uses two leaves intertwined into the S’s, still on an upwards growing diagonal but slightly more balanced as their mission is now more balanced and established.
Original (Bottom Images):
This was the original logo designed for GBC’s "Sustainability Squad" association for the launch of their new name and title within the school. It was used on their social channels and printed on organic cotton T-shirts. The diagonal leaf icon resembles a bud growing outwards, just as the members of the “squad” continue to grow and extend their message of sustainable living to the school community and beyond.
Redesigned Logo
Previous Logo